Corneliani S.p.A. Award

“The recent changes that involve society and the world’s economic scenario have accelerated the metamorphosis of consumers, making them more informed and ready to change the way they buy goods. This has shaken traditional marketing and its strategies, founding the marketing 3.0. How might the new technologies be implemented to promote international brand reputation, through interaction, connectivity, sharing and identity consolidation? What are the areas of intervention of marketing 3.0?”

Maria Pia Gabriella Pinto

“Eco-friendly fashion and textiles. The perfect synthesis between tradition and originality”

“La Sapienza” University of Rome